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How Much Does a YouTuber Make a Year?
How much a YouTuber makes a year depends on various factors, including their:
- Niche
- Popularity
- The number of partnership deals they close
Superstars on YouTube earn millions a year. For example comedian Felix Kjellberg, a.k.a. PewDiePie reported revenue of $13 million in 2020 with 84 million subscribers. He is a video game commentator.
How Much Money is a 1,000 Views on YouTube?
How much you can earn on YouTube depends on your number of ads views. But to give you an idea, the average rate advertisers pay per ad view is $0.018. So, if you have 1,000 ad views, that’s $18 earnings for you.
| Average earnings per 1 ad view | $0.018 |
|---|---|
| Average earnings per 1,000 ad views | $18 |
As for how much money you can earn from 1,000 views on your video, the answer depends on many factors. For one, you’ll have to consider if your viewers are watching your ads or skipping those. Another is if your videos are ranking on search results.
How Much Does a YouTuber With 100,000 Subscribers Make?
Besides ads, you can also monetize your channel through sponsored videos. These are videos financed partially or completely by a brand in exchange for promotion. On average, YouTubers with 100,000 subscribers make $12,000 per sponsored video.
Take note that having that many subscribers can affect the number of views you’ll get. It also helps to work on other factors, such as getting your subscribers to like and comment on your videos. Another is to produce consistently high-quality content.
What you earn on creating sponsored videos also adds up to your ad earnings. So a hundred thousand or more subscribers can help you make more than $12,000 per video.
How Much Does a YouTuber With 1 Million Subscribers Make?
As previously mentioned, how much YouTubers earn depends on the ad views if they’re on the YouTube Partner Program. And, advertisers typically pay per 1,000 views, which is around $18.
Suppose that all one million subscribers of a YouTuber watched the ad on one video. In that case, the YouTuber can make around $18,000 for that one video alone. Note that this is the best-case scenario and that there are other expenses to consider.
Some of the costs YouTubers with one million or more subscribers deduct from their earnings are:
- Production expenses
- Management, publicists, agency, or attorney fees
- Account fees
With that said, the average annual earnings of a YouTuber with one million subscribers is around $60,000.
Who is the Highest-paid YouTuber?
Ryan Kaji is currently the highest-paid YouTuber for two years in a row. Ryan first started his YouTube journey when he was three years old. He started as a little boy that recorded his comments about the toys.
This eight-year-old boy has 31 million followers on his YouTube channel – Ryan’s World. According to the business newspaper Forbes, he managed to earn $29.5 million in 2020.
Do YouTubers Get Paid for Likes or Views?
YouTubers get paid for views, and not likes. However, it doesn’t mean that you can ignore the number of likes on your channel.
It’s because likes, along with shares and comments, constitute engagement. In the long run, these metrics can impact your contents’ search rankings. The easier people can search your content, the more views you can get.
Join the YouTube Partner Program
Additionally, views only convert to earnings if your channel is running ads. To monetize your channel, you’ll need to join the YouTube Partner Program (YPP). This allows YouTube to place ads on your videos and share part of their ad revenue with you.
To become a YouTube Partner, your channel needs to meet the following criteria:
- Have zero active Community Guidelines strikes
- Follow the monetization policies
- Have over 4,000 valid public watch hours within the previous 12 months
- Have over 1,000 subscribers
- Link an Adsense account to your YouTube
Moreover, you’ll need to be in a country or region where YPP is available. Besides that, YouTube requires you to turn on Two-Step Verification on your Google Account.
Quote: Your YouTube Studio account includes a notification feature to let you know once your channel has reached the minimum requirements. You’ll receive an email informing you that you have more than 4,000 watch hours and 1,000 subscribers.
From there, you can start your application by clicking on “Start” on the Review Partner Program terms. Youtube’s automatic systems and human reviews will go over your channel content to see if these are following the guidelines.
If you’re accepted into the program, you can start setting up ad preferences and start earning from ad views. Otherwise, you can apply again after 30 days.
Do YouTubers Make Money If You Skip Ads?
If you’ve noticed, there are several types of ads you’ll find on a YouTube video. Some YouTubers add overlay ads that occupy part of the video screen. Then, bumper ads are six-second non-skippable videos.
There are also non-skippable ads that take 15 to 20 seconds. Viewers have to watch before they can view the actual video content. These types of ads typically help YouTubers make money.
Finally, there are the skippable video ads, allowing viewers to skip them after five seconds. In this case, YouTubers get paid depending on when the viewer clicked on the skip button.
If a viewer clicked the skip button when it appeared, the YouTuber won’t get paid. Similarly, advertisers won’t pay the YouTuber if the viewer watched less than 30 seconds of a one-minute ad.
On the other hand, if the viewer watches more than 30 seconds of the video ad, YouTubers get paid. Although in this case, advertisers pay only a fraction of what they would pay if the skip button isn’t clicked.
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